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October 4, 2011

So you’re getting married, or know someone who is.  Congratulations!  We know how important your wedding is and we want to help make is as great as possible.  We know that such a special event takes planning and great effort and as with all other aspects of planning a wedding, selecting the right videographer is an important choice.  While there are many important questions to ask along the way, we’ve narrowed it down to the top 5 questions you should ask YOUR wedding videographer.

May 4, 2011

How Video Content Improves SEO and Search Rank

If your business has an online presence, then you know (or need to know) about Google “juice”, Search Engine Optimization (SEO) and the factors that help your website rise to the top of search results.  The most important factors that give your site “juice” are quality, original content and the number of inbound links your site has.

April 20, 2011

1. Create branded video content around the company and its products/services

There are countless ways that companies can use video, depending on what types of products and services are being promoted.  Product demos and tutorials, video testimonials and case studies, corporate communications and messages to customers are all great ways for businesses to use video content.

January 26, 2011

It seems that everywhere you look these days you see marketing for 3D movies, 3D TVs, and 3D channels from your cable/satellite provider.  Past attempts to bring 3D to the mainstream consumer market have all failed.  So why does 3D seem to be gaining traction now?  And what factors will contribute to the ultimate acceptance and success of 3D in the future?

5 reasons why 3D is here to stay (this time)

October 25, 2010

The recent release of Sony’s Google TV and the overall proliferation of internet-connected TVs and devices have created a new platform for the delivery and consumption of content and one can’t help but wonder what it means for companies that create and share content.

August 10, 2010

When it comes to creating, producing, and delivering visual media, it is critical to understand how people access and consume content as that determines how projects are produced and the platform(s) through which that content is delivered.  A short commercial for a local business has an entirely different objective than a live music production, and thus the process of creating and delivering the visual content changes accordingly.

July 30, 2010

Anyone who accesses web content from their mobile device knows that video content can be difficult, if not impossible, to access.  Many mobile devices have only limited access to YouTube videos, and most are unable to view Flash-encoded videos at all.  The emergence of HTML5 is creating a shift in how video is viewed on the mobile web and creating new opportunities for content creators and their clients to showcase visual communication tools.

July 27, 2010

Companies and individuals that do business online have a vested interest in understanding how search engines work and how to optimize their website to drive people to their site.  Two of the most influential factors affecting a website’s search engine rank are website content and inbound links from other websites, therefore it is important to maximize both of these factors.  Wikipedia defines web content as "the textual, visual or aural content that is encountered as part of the user experience." 

July 14, 2010

One of the strengths of Ogden Media is our ability to plan and produce a live multi-cam HD production, both in studio and on location.  We have employed these skills to film car races, corporate seminars, training sessions and live music shows.  Many people who see us in action ask us what it takes for a live production to come together, and I’d have to say that it’s a product of three key ingredients – great teamwork, great gear, and great execution.